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Past Podcast Episodes and Show Notes

Episode #77. Positioning your personal brand as an expert
Build your personal brand as a subject matter expertise. Don’t just build your professional personal brand online to growth your career, build your personal brand to showcase the unique value only your personal brand can bring to the marketplace.

Episode #76. Your LinkedIn photo is your personal brand
Don’t update your LinkedIn profile until you tune into this episode. I’m sharing some of the psychology behind taking a great LinkedIn profile photo.

Episode #75. Create a more engaging LinkedIn in Banner
Don’t just think about what to write on your LinkedIn profile banner, ask yourself how to update your LinkedIn profile banner to elevate your professional personal brand.

Episode #74. Write a better LinkedIn profile headline
Do you want to know how to update your LinkedIn profile to build a stronger professional personal brand online? Then optimise your LinkedIn headline.

Episode #73. Degree or No Degree?
If you’re asking yourself, ‘Do I need a college or university degree?’, ask yourself what alternatives might also be available to you for how to be a lifelong learner. Build your professional personal brand with a focus on making your learning personal to your unique professional needs in a way you may not be able to achieve with your college or university degree.

Episode #72. The Future of Personal Branding is YouTube
Start a YouTube channel in 2025 and build your personal brand on the future of social media. YouTube is the new TV, so instead of overthinking when to start your YouTube channel or how to start your YouTube channel, just start now.